A Texas-based consumer products company — sourcing, distributing, and developing branded goods across America's largest retail platforms. We buy reliably, move product efficiently, and protect brand integrity on the marketplace.
Consumer products is a game of speed, data, and relationships. We've built the infrastructure for all three.
We move products through Walmart Marketplace, Amazon, and eBay — with Walmart Fulfillment Services as our primary logistics engine. Established accounts, strong performance metrics, consistent execution.
Every buy decision is backed by real-time price intelligence, demand analytics, and sales rank history. We model landed cost, velocity, and reorder cadence before committing capital — no guesswork.
We're building branded product lines in consumer home goods — using demand signals from our distribution operation to validate every product before production. Data in, brand out.
Every distributor gets calls from Amazon sellers. Here's why Vidad is worth picking up the phone for.
We don't buy what looks cheap. We buy what data says will sell. Every purchase is modeled before it's made — velocity, margin, and reorder cadence confirmed first.
Vidad is a Texas-registered LLC with active marketplace accounts in good standing. Clean financials, documented processes, professional operation throughout.
We're not one-time buyers looking for closeouts. We build reorder systems around high-velocity SKUs and become consistent, predictable customers you can count on.
We price according to MAP policies, monitor listing health, and don't race to the bottom. How a product is sold online reflects on the brand — we operate accordingly.
Private label, expanded distribution, brand building — not a quick flip. We want supplier partners we can grow with over years, not a series of one-off transactions.
Every inquiry goes directly to Stephy Ichu, our Business Developer and Operator. Not a VA, not a queue. We respond within one business day, every time.
Every process documented. Every metric tracked. Every supplier relationship managed proactively — not reactively.
National retail and wholesale coverage. Online and in-person procurement across the Southern US, supplemented by an AI-powered distributor scanning pipeline processing 30+ distributors in minutes.
Custom-built automation scans live marketplace pricing multiple times daily. Real-time buybox monitoring, demand analytics, and competitor intelligence built and operated in-house.
WFS-first logistics strategy. Consistent inbound shipment execution, strong on-time delivery performance, and marketplace-native returns handling across all active channels.
Strict margin thresholds enforced per SKU before any purchase is made. We model landed cost, velocity, and reorder cadence — then buy with conviction, not hesitation.
SKU-level sell-through tracking with real-time reorder signals. Inventory age is a core KPI — we don't let capital sit still, and we don't let aging stock pile up.
Proactive marketplace compliance management across all channels. Defect rates, on-time delivery, and policy adherence monitored continuously — accounts in consistent good standing.
Our distribution business gave us something most brand developers never get: a clear, data-backed view of what consumers actually buy, at what price, and how often. We're using that to build our own brands.
Our first line is in consumer home goods — validated by real marketplace demand, not trend reports. We enter categories where the data says go.
We work exclusively with certified OEM manufacturers providing Safety Data Sheets, Certificates of Analysis, and full ingredient disclosure. Documentation first. Always.
We enter categories with proven sell-through velocity identified through our own marketplace data — not trade reports.
OEM partners vetted on certifications, SDS/COA documentation, MOQ flexibility, and lead times before any commitment.
Every sample tested against formula, packaging, and marketplace listing compliance before production is approved.
Products launch on Walmart Marketplace via WFS — our strongest channel — then expand to Amazon and eBay by velocity.
Sell-through data drives reorder cadence and product refinement. We scale what works and cut what doesn't — fast.
Vidad Consult LLC was built on a clear thesis: the best consumer businesses are built on real demand signals, not projections. We started in distribution because that's where the data lives — and we've never stopped using it.
We are a Texas-registered entity operating with financial systems and compliance infrastructure that punches well above our size.
The long-term vision is a portfolio of owned consumer brands — each launched because the data said to, scaled because the market confirmed it.
Stephy leads business development and daily operations at Vidad — owning supplier relationships, channel strategy, and the company's private label pipeline. Systems-first approach, sharp focus on margin discipline and sustainable growth.
We respond to all serious supplier, OEM, and partner inquiries within one business day. Tell us who you are, what you make or offer, and what you're looking to accomplish.